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Field Hockey Canada x Capelli Sport
Nov 3, 20264 min read

Field Hockey Canada x Capelli Sport

Field Hockey Canada x Capelli Sport

Capelli Sport  Announces Multi-Year Partnership with Field Hockey Canada

Global Sports brand deepens its commitment to field hockey and expands its presence in Canada as the official and exclusive apparel provider of Canada's National Teams

New York, NY — [November 3, 2026] Capelli Sport and Field Hockey Canada are announcing a multi-year partnership naming Capelli Sport the official and exclusive uniform and apparel provider of Field Hockey Canada.

The partnership will be led by Capelli Sport Canada, based in Windsor, Ontario. In choosing Capelli Sport, Field Hockey Canada has selected a Canadian partner backed by the resources and reach of a global brand headquartered in New York City.

The long-term agreement establishes Capelli Sport across every branch of the federation, outfitting the senior Women's and Men's National Teams, junior national teams, masters teams and indoor and outdoor programs, along with coaches, officials and staff. Capelli Sport will supply match and competition uniforms, training apparel, team travel and outerwear, and bags and soft goods.

The partnership brings together a national program with a proud tradition on the international stage and a global brand dedicated to the sport at every level. Together, Capelli Sport and Field Hockey Canada will deliver a unified apparel identity across the entire organization, from the next generation of junior athletes to the senior squads representing Canada in international competition.

Uniquely, the decision was shaped by the athletes themselves. Current national team players took part in the selection process alongside Field Hockey Canada leadership, and together they chose Capelli Sport as the partner that best fit their vision and plans for the future of the program.

For Capelli Sport, the agreement marks another significant step in its continued investment in field hockey, adding a new national federation to its portfolio and strengthening the brand's position as a trusted outfitter for the sport on the international stage.

The announcement also debuts the partnership's new tagline, Coast to Coast to Coast. The tagline reflects a shared commitment to covering and supporting every region of Canadian field hockey, from the Pacific to the Atlantic, and every athlete, coach, official and fan who makes up the Field Hockey Canada community.

The partnership expands Capelli Sport's footprint in Canada, bringing the brand into a new sport and a new community across the country. Leveraging Capelli Sport's global distribution and commercial platform, the collaboration is designed to increase access to official Field Hockey Canada apparel and give supporters more ways to show their pride in the red and white. The new Capelli Sport uniforms will make their debut with the Men's National Team in late November at the Sultan Azlan Shah Cup. Stay tuned for more details. 

Field Hockey Canada CEO Susan Ahrens said, "Field Hockey Canada is proud to partner with Capelli Sport as the organization continues to build a unified and athlete-centered future for hockey in Canada. One piece that made this partnership especially meaningful right from the start was the involvement of our athletes in the selection process. The collaborative group chose a partner that understands our community, supports our dreams, and will help our athletes represent Canada with pride for years to come,” Ahrens said. “Capelli Sport's support will benefit athletes, coaches, and staff across all levels of our program, while helping strengthen connections throughout our field hockey community, from Coast to Coast to Coast."

“Field Hockey Canada is a program with a strong identity, a passionate community and an exciting future,” said George Altirs, CEO & Founder of Capelli Sport. “We are proud to welcome Field Hockey Canada to the Capelli Sport family. Coast to Coast to Coast is our commitment to supporting every region and every level of the game in Canada, and this partnership marks an important step in growing our brand in a new sport and a new market. We see a bright future ahead together.”

Together, Capelli Sport and Field Hockey Canada look forward to building a partnership that delivers impact on and off the field and supports the next chapter of field hockey in Canada.

About Field Hockey Canada
Field Hockey Canada is the national sport organization responsible for the development, promotion, and governance of field hockey in Canada. Working in partnership with provincial organizations, clubs, coaches, officials, athletes, and volunteers, Field Hockey Canada leads programs and initiatives that support participation and excellence at all levels of the sport. The organization oversees Canada’s national teams and high-performance pathways while fostering opportunities for athletes from grassroots through to international competition.

About Capelli Sport 
Capelli Sport is a global sports brand based in New York City. The company is a leader in sports, lifestyle apparel and equipment. Capelli Sport enables athletes and teams to maximize their potential through a unique global sports ecosystem. Learn more at capellisport.com and find Capelli Sport on Instagram (@CapelliSport).

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